Client: LG
When: 04.07.14
Where: Nara Stadium
When: 04.07.14
Where: Nara Stadium
VII Sport Games "LG 2014"
Task
TO ORGANIZE THE ANNUAL SUMMER SPORTS
festival in the style of the Olympic Games with lots of background animations and sports between 4 divisions of the company.
Number of guests: 2000
Concept
2014 - IS OLYMPIC YEAR!
So, LG team competition was held in concept of Sochi 2014 Olympics. 4 Olympic ring symbolized 4 divisions of the company, and the 5th Ring - LG logo, put together all the rings, symbolizing the unity of all divisions.
Details
GUESTS WERE MET BY GROUP
of cheerleaders, Sochi 2014 puppet characters. The openning ceremony was organized after breakfast, four sports teams have passed along with drummers, after which the team leaders have set the flags of their units. 8 sport competitions, performance of group "Virus", lottery and smoke firework impressed the guests greately.
