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Organization of marketing and corporative
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New Technologies by Samsung
Client: Samsung
When: 20-23.03.10
Where: Gostiny Dvor

New Technologies by Samsung

Task

TO ORGANIZE SAMSUNG STAND'S WORK AT KOTRA EXHIBITION.

To coordinate contractors' work; to provide promotional staff and production: to design and produce stylistically proper uniform, advertising and informational materials.

To attract guests of the exhibition to the brand.

Concept

SAMSUNG. SUCCESS TECHNOLOGY.

The main concept was developed basing on Samsung's participation in KOTRA Exhibition devoted to cooperation of two countries: Russia and Korea. Modern Samsung technologies were exhibited at the stand.

Details

KEY BRAND. GUESTS' ATTENTION. AV EQUIPMENT.

At the exhibition Samsung brand aroused the greatest interest of the audience. It became possible among other things thanks to high quality organization of the brand's stand work, its impressive design and innovative technologic products.

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