Client: Komus
When: 02.09.06
Where: Moscow, Lubyanka Square
When: 02.09.06
Where: Moscow, Lubyanka Square
Moscow City Day with Komus!
Task
TO ORGANIZE A PR CAMPAIGN FOR KOMUS - THE MAIN SPONSOR OF MOSCOW CITY.
To involve the guests of the event into an interactive program devoted to the company's activities.
Number of guests: 10000
Concept
CONGRATULATING MOSCOW WITH KOMUS.
Komus was the main sponsor of Moscow City Day. Within the framework of the concert including main Russian stars' performances our company organized mass drawings of prizes and presents by Komus.
Details
THEME ACTIVITIES AND UNUSUAL CONTESTS AS PRESENT FOR MUSCOVITES AND VISITORS OF MOSCOW.
As a result of the campaign more than 10 000 guests took part in different contests and competitions created and organized specially for Komus. Branded balloons with the company's logo were given to all young participants.